BRISTOL, Tenn. – During Bruton’s Big Bristol Giveaway on March 17, 10 fans in attendance at the Food City 500 will drive away with 2013 Ford Mustangs, making theirs the ultimate fan-friendly experience. The customized Mustangs will be worth a total of approximately $250,000.

“I don’t know anybody who does not want to win a new car,” said BMS general manager Jerry Caldwell. “It’s one thing to give away a single car but giving away 10 is definitely something different. It really can’t get much better than seeing a race at Bristol and winning a car. I think the fans are really going to enjoy this.”

Any fan who has purchased tickets to the Food City 500 will be entered to win a Mustang. Every ticket purchase makes the buyer eligible to win the car. Fans purchasing multiple tickets can be entered as many as 20 times, depending on the number of tickets they purchase. (For example, if six tickets are purchased, that fan receives six entries).  Fans also may enter to win by mailing an entry card to BMS; no purchase necessary.

Everyone who purchases a ticket before the Food City 500 weekend, including those who purchased before the giveaway was announced, will be automatically entered and all those that purchase at the box office will be able to register to win one of the Mustangs at special Bristol Motor Speedway/Mustang Promotion display stations.  Free on-site registration at the display stations will be available, as well.

Two finalists will be selected in advance of race week from mail-in entries. Throughout Food City 500 race weekend (March 15-17), BMS officials will draw another 48 finalists, whose names will be displayed in the BMS/Mustang Display Setup.

Entrants who have their name drawn will be instructed to meet at a set time and then escorted to Bristol’s famous pre-race ceremonies. The finalists will be given an electronic key and if their key is one of the winners, they’ll go home with a brand new Mustang.

Tickets are on sale now for the Food City 500 with tickets starting at just $65 while weekend packages are available starting at $99. Season packages, which include tickets to both Sprint Cup races and both Nationwide events, may also be purchased, with those starting at just $175.

For more information, please contact the BMS ticket office toll-free at 1-866-415-4158 or at